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QUESTION 1

You are a Dynamics 365 functional consultant for Contoso Ltd. Contoso has multiple Facebook pages for products and services. Your marketing team has issued a help ticket stating that their Facebook Marketing posts have stopped working as of yesterday.
Solution: You enable social media in the default marketing settings to resolve the ticket.
Does this meet your goal?

A. Yes
B. No

Correct Answer: B

Reference: https://docs.microsoft.com/en-us/dynamics365/marketing/mkt-settings-social-media

QUESTION 2

In preparing for going live with your customer journey you select “Check for Errors” in the command bar.
Which three functions does this command provide? (Choose three.) Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.

A. checks for common errors and shows an error message with advice for fixing them
B. makes sure all required marketing emails and pages are assigned and published
C. checks to ensure prerequisites are met
D. checks for active links to the marketing services that host your email messages
E. makes sure all required target segment(s) meet your goals

Correct Answer: ABC

References: https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/customer-journeys-create-automated-campaigns

QUESTION 3

DRAG-DROP
Read each of the backup concepts below and determine which are correct or incorrect.
To answer, drag the Answer to the appropriate Backup Concept. Each Answer may be used once or more than once.
You may need to drag the split bar between panes or scroll to view content.

NOTE: Each correct selection is worth one point.
Select and Place:

Correct Answer:

Reference: https://docs.microsoft.com/en-us/dynamics365/marketing/manage-marketing-environments#create-and-restore-backups https://docs.microsoft.com/en-us/power-platform/admin/backup-restore-environments

QUESTION 4

You are a marketer for Contoso Ltd. You plan to create a survey asking how many people like Contoso\’s products.
You need to ask a series of single-answer questions and have a rating scale for the answers, so the respondent can select a value from the scale to answer each question,
Which type of question should you add to your survey?

A. Net Promoter Score
B. Rating
C. Choice
D. Likert

Correct Answer: D

Reference: https://docs.microsoft.com/en-us/dynamics365/customer-voice/available-question-types

QUESTION 5

You have been tasked with creating a customer journey for leads located in the Northwestern United States.
Which two conditions must be true in order for the lead to receive your customer journey? (Choose two.) Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.

A. The lead must be associated with a contact record.
B. Follow Email must be set to “Allow”.
C. The lead must be associated with an account record.
D. Bulk Email must be set to “Allow”.

Correct Answer: AD

QUESTION 6

DRAG DROP
You are a marketing professional who is conducting training for a group of marketing trainees.
You are training on marketing forms and explaining the type of forms in Dynamics 365 Marketing.
Which form type applies to each data collection purpose? To answer, drag the appropriate form type to the correct data collection purpose. Each form type may be used once, more than once, or not at all. You may need to drag the split bar
between panes or scroll to view content.
NOTE: Each correct selection is worth one point.

Select and Place:

Correct Answer:

Reference: https://docs.microsoft.com/en-us/dynamics365/marketing/marketing-forms

QUESTION 7

You are a marketer for Contoso Ltd. You are responsible for creating social media posts to debut a new webinar you are promoting. You just discovered that your post sent this morning has a typo.
You need to correct this right away.
What should you do to fix your post?

A. Reactivate the post, edit, and then select Schedule. Select the time of the original post to overwrite it.
B. Reactivate the post, edit, and then select Post Now to immediately update the post.
C. Edit the Post. The post will automatically update on the social media platform.
D. Delete the post and recreate it. Posts are read-only once posted.

Correct Answer: D

Reference: https://docs.microsoft.com/en-us/dynamics365/marketing/social-posting

QUESTION 8

You are setting up a small workshop event. The event will have one session and one speaker.
After you create the event, session, and speaker engagement record, you want to publish the event to the event portal.
How should you publish the event?

A. Publish the event. The session and speaker will publish automatically.
B. Publish the session. The event and speaker will publish automatically.
C. Publish the event, session, and speaker manually.
D. Publish the event and session separately. Speaker will publish automatically.

Correct Answer: D
References: https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/set-up-event-portal

QUESTION 9

You have been tasked with creating the structure necessary to include dynamic content in email messages.
Which three types of items can be placed in a message as dynamic values? (Choose three.) Each correct answer presents a complete solution.
NOTE: Each correct selection is worth one point.

A. Your company\’s phone number
B. Values from a specific Case record
C. Subscription-center link
D. Your company\’s postal address
E. Social media links

Correct Answer: CDE

References: https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/dynamic-email-content#content-settings

QUESTION 10

DRAG-DROP

You are a Dynamics administrator that is setting up Dynamics for Marketing for your organization.
You need to configure Dynamics for Marketing to work with your webinar provider and create a webinar event.
Which four steps should you take, in sequence, to complete your task? (Choose four.) To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.
Select and Place:

Correct Answer:

References: https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/events-settings
https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/set-up-webinar

QUESTION 11

DRAG DROP You are a functional consultant at Contoso Ltd. Contoso would like to use Dynamics 365 Marketing to conduct a Webinar Event next week. An event portal is created for event management purposes. After creating the event record, the company requires a payment gateway to accept
registration payments. You need to configure the payment gateway and set the event to use it.

Which five actions should you perform in sequence? To answer, move the appropriate actions from the list of actions to the answer area and arrange them in the correct order.
NOTE: More than one order of answer choices is correct. You will receive credit for any of the correct orders you select.
Select and Place:

Correct Answer:

Reference: https://docs.microsoft.com/en-us/dynamics365/marketing/event-payment-gateway

QUESTION 12

You are creating a multi-day conference event that is attended by attendees. The attendees will require hotel accommodations.
You need to block off rooms for single occupancy, double occupancy, and suites at the hotel.
Which method should you use to accomplish your task?

A. Create a hotel record and then a hotel room allocation record for each room type.
B. Create a hotel record and then a single hotel room reservation record for all room types.
C. Create a hotel record and then a single hotel room allocation record for all room types.
D. Create a hotel record and then a hotel room reservation record for each room type.

Correct Answer: A

References: https://docs.microsoft.com/en-gb/dynamics365/customer-engagement/marketing/invite-register-house-event-attendees

QUESTION 13

You are a marketing analyst at Contoso, Ltd. The sales manager wants to utilize a real-time survey embedded in a web page to feed data into customer records. The survey manager would like to distribute the survey through email.
You need to ensure that when the user opens the survey it loads within the corporate website. In the survey, you go to Send and then Embed Survey.
What should you do next to embed your survey?

A. Select Pop Up Window and place the generated code on your website.
B. Select In-Line and place the generated code on your website.
C. Select Button and place the generated code on your website.
D. Place the generated code on your website.

Correct Answer: B

Reference: https://docs.microsoft.com/en-us/dynamics365/customer-voice/embed-web-page

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